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TORONTO, March 16, 2015 – CrowdRiff today announced $2 million (USD) in Series Seed funding and 400% growth in customers in 2015, making it the number one visual and social marketing solution for destination and travel brands.
The investment from Gibraltar Ventures, BDC Venture Capital, High Alpha Capital and Foundation Capital will be used to drive product innovation, accelerate hiring in sales and marketing and build out the company’s visual influence platform.
“We are excited to partner with Dan and the CrowdRiff team as they embark on empowering brand marketers to obtain greater engagement through access to authentic visual imagery”, cited Cam di Prata, Founder and Managing Partner of Gibraltar Ventures and a CrowdRiff director.
“We are impressed with CrowdRiff’s growth, robust technology platform and bold vision for transforming how organizations leverage social photos to power their websites, blogs and other marketing channels,” said Scott Dorsey, Managing Partner at High Alpha Capital, and former Co-Founder & CEO of ExactTarget. “We are delighted to be investing in Dan and the CrowdRiff team.”
“Using photos and videos to promote your brand has completely changed in the last few years with customers demanding authenticity, variety and immediacy — and that’s what CrowdRiff delivers,” says CrowdRiff Co-founder and CEO Dan Holowack.
Customers like Colorado Tourism, Travel Portland and Explore British Columbia use CrowdRiff to power their websites, blogs and advertising with authentic, emotionally-engaging photos. Dave Fluegge, director of social and emerging media at Colorado Tourism, has been amazed with the results saying, “CrowdRiff gives us a level of engagement with potential visitors that we’ve never seen with another tool.”
CrowdRiff is the leading visual and social marketing solution for destination and travel brands. They make it easy for our customers to have the best photos and videos and use them to create compelling experiences across their digital channels, easily and intuitively. CrowdRiff customers include Colorado Tourism, Travel Portland, Explore British Columbia, Azamara Cruises, Shedd Aquarium, Pebble Beach Resorts and the Royal Ontario Museum. Visit CrowdRiff.com for more information.
About Gibraltar Ventures
Gibraltar Ventures invests in early-stage technology-enabled, consumer-facing companies with established product-market fit. Its business purpose is to make portfolio companies stronger and more competitive by accelerating their revenue growth. We achieve this by providing portfolio companies with strategic, sales and business development expertise, access to a network of senior corporate decision-makers and access to growth capital. We do so in partnership with entrepreneurs and our chosen investor partners.